International Business – Marketing and Distribution Terminology

ADAPTATION – The process of adjusting to a different environment. BRANDING – A name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers. CROSSCULTURAL SYMBOLS – The meanings of symbols across several cultures. CUSTOMS BROKERS – An authorized agent specialized in customs clearance…

International Business – Terminology

  International Business: Includes all commercial transactions (such as private and governmental, sales, investments, and transportation) that take place between two or more regions, countries, and nations beyond their political boundaries Balance of Trade: The difference in value between a country’s imports and exports Balance of Payments: The difference in total value between payments into…

McDonaldization

McDonaldization, is the term Ritzer derived from the McDonalds’ fast food chain to describe the state of our society. Ritzer claims our social institutions have become completely dehumanized in the form of a bureaucracy. Health care is an example of one institution that is characterized by the four components of bureaucracy: efficiency, predictability, control and…

Essay: Problems of Modernization in Developing Nations

The economic situation which exists in the developing world today, is the result of the relationship between the modern, and developing nations of the world.  Modernized nations benefited from this relationship because it gave them access to natural resources. However, because of this relationship, many developing nations now suffer from severe problems.  These nations are…