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Tag Archives: Commercialization

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Steps in Product Development

Law & PoliticsBy William Anderson (Schoolworkhelper Editorial Team)May 3, 20101 Comment

In the world of marketing, there are several steps in which a company must take in order to release a product into the market and be a success. Step 1: Idea Generation Ideas for new products can be obtained from basic research using an SWOT analysis, market and consumer trends, company’s R&D department, focus groups,…

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