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Tag Archives: Variable/Differential Pricing

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Pricing Strategies

Business & EconomicsBy William Anderson (Schoolworkhelper Editorial Team)June 30, 2010Leave a comment

Cost-plus Pricing – A markup is added to the cost price to ensure a profit Markup = selling price – cost price Markup % = selling price – (cost price/cost) X 100 Follow-the-competition Pricing – The price of the product or service is set equal to or slightly below a competitor’s price.  The pricing can…

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