Methods of Data Collection in Psychology: Pros & Cons

Method Primary Feature Main Advantages Main Disadvantages Case Studies An individual, group, or event is examined in detail, often using several techniques (Ex. Observation, interview, psychological test) Provides rich descriptive info, often suggesting hypotheses for further study. Can study rare phenomena in depth Poor method for establishing cause-effect relations.  The person or event may not…

Sex Psychology: Theoretical Perspectives on Sexuality

Evolutionary Sociobiology: using evolutionary biology to under social behavior of animals (i.e humans) Certain sexual behaviours evolved because it gave ancestors an evolutionary advantage Natural Selection: best adapted will contribute more offspring Evolution: hereditable traits passed on Attempts to explain why we court each, how we judge appearance, emotional care/bonds Sexual Selection: selection that results…