PERSONAL
- Curiosity, desire to learn about an area, enhance self esteem, stress relief (need to get away), improve health,
recreation - Ex. Weekend Getaway
ENVIRONMENTAL
- Desire to experience different landscapes, check out different types of wildlife, enjoy outdoor experiences
- Ex. Safari
CULTURAL
- Desire to explore art, history, food, religion, language, etc., may be something from your own culture or from another culture
- Ex. Festival
SOCIAL
- Visit friends and family, travel with friend(s) to a destination away from home (domestic or international)
- Ex. March Break in Mexico with friends
ADVENTURE
- Desire for exhilaration, risk, challenge or exploration
- Ex. White water rafting in Ottawa
BUSINESS/PROFESSIONAL
- Business conventions, workshops, exhibitions, school trips
- Ex. School trip to Niagara Falls
